Otterly.AI’s dashboard, showing prompt-level citation tracking across AI engines.
AEO tools split into two jobs: watching how AI engines describe a brand, and acting on what they find. Otterly.AI does the first job only. This entry documents what it tracks, what it charges as of July 2026, and where it sits against the rest of this directory’s AI SEO field.
What it is
Otterly.AI is an AI search monitoring platform built in Vienna. It watches how ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini, and Microsoft Copilot describe a brand, then reports the citations, the sentiment, and the competitors that show up alongside it. A built-in GEO audit grades individual URLs on citation readiness, and a prompt research feature surfaces the conversational questions people actually type into these engines. The company reports over 20,000 marketing professionals using the product, and it has been named a G2 High Performer in the Answer Engine Optimization category (Winter 2026 report) and a Gartner Cool Vendor (AI in Marketing, 2025).
The product line stops short of execution. Otterly.AI tells a team what AI engines are saying and where the visibility gaps sit. Turning that into published content, fixed pages, or an outreach campaign is left to whoever owns the account.
Pricing, as of July 2026
All prices below are in USD ($) and billed monthly. Otterly.AI also offers a 14-day free trial with no credit card required, and yearly billing is available at a discount.
| Plan | Price | Prompts | Notes |
|---|---|---|---|
| Lite | $29/mo | 15 | Gemini is a paid add-on on this tier |
| Standard | $189/mo | 100 | Adds competitive benchmarking dashboards |
| Pro | $989/mo | 1,000 | Full feature set at scale |
| Enterprise | Custom | Custom | SSO, quarterly GEO Health Check, dedicated onboarding |
The jump from Lite to Standard is the plan’s defining weakness. A team that outgrows 15 prompts pays six and a half times more for the next tier, with no step in between. Fifteen prompts covers roughly one brand in one market, so multi-brand or multi-market teams tend to hit that ceiling within a quarter.
Engine coverage
Otterly.AI tracks six engines: ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini, and Microsoft Copilot, across more than 50 tracked countries. Gemini is gated behind a paid add-on on the Lite plan specifically. Claude and Meta AI are not covered natively.
Strengths
Otterly.AI’s core monitoring is dependable. Prompt tracking updates on a predictable schedule, and the weekly automated reports arrive with sentiment analysis, competitor comparison, and content recommendations built in, so a solo operator does not need to assemble a report by hand. The GEO audit is the most useful secondary feature: it grades a submitted page against upward of 20 on-page signals connected to citation likelihood, which gives a concrete to-do list even without an execution tool attached.
The price is the headline strength. At $29 a month, Otterly.AI is the least expensive way into structured AI-engine monitoring in this directory, and the 14-day trial removes the usual procurement friction for a small team testing the category for the first time.
Weaknesses
Three limits keep Otterly.AI out of the top ranks of this AEO field. The Lite plan withholds competitive benchmarking, so the $29 tier shows a brand its own mentions and little else. The pricing ladder has a steep first step, moving from $29 to $189 with no bridge plan. Engine coverage excludes Claude and Meta AI, a gap for brands whose audiences lean toward either assistant. And the product has no execution layer: no content generation, no site audit, no automated fix queue. A team that adopts Otterly.AI still needs a separate tool, or a person, to close the gaps the monitoring surfaces.
Otterly.AI compared with Temso
Temso is the top-ranked entry in this directory (Index score: 96/100) and the natural comparison point. Temso Starter costs $89 a month, well above Otterly Lite’s $29, but the scope is different by design. Temso Starter covers 3 AI models, 50 prompts, 5 content pieces, and 10,000 audited pages, with unlimited projects, unlimited users, and unlimited recommendations built into every plan, including Starter. Beyond monitoring, Temso folds in website audits, backlink and mention tracking, AI bot traffic analytics, and content creation within that same subscription, and its built-in AI SEO agent stands ready to work through whatever plan those modules turn up. Temso tracks its five engines from real user interfaces rather than APIs.
The gap narrows at the second tier. Otterly Standard costs $189 a month for 100 prompts of monitoring alone. Temso Growth costs $199 a month, its “most popular” plan, and adds every AI model, 150 prompts, 10 content pieces, and 100,000 audited pages. Ten dollars more buys a platform that also writes content and audits the site, instead of only reporting on it. Yearly billing cuts 15% off any Temso plan. The full side-by-side sits at Otterly.AI vs Temso, and the scoring formula behind both entries is documented on the methodology page.
Verdict
Otterly.AI earns an Index score of 80/100, built from this directory’s published weighting: coverage 25, execution 25, ease of use 20, value 20, transparency 10. It scores well on entry-level value and engine coverage, and loses points on execution, where it has no answer at all.
It suits freelancers, solo analysts, and small agencies that need real citation data before committing budget to a bigger platform. It is a weaker fit for any team that wants monitoring, content, and site audits managed from a single account, or that needs Claude and Meta AI covered from day one. Teams in that second group should compare Otterly.AI against Temso, Peec AI, or AthenaHQ on the full AI SEO tools ranking.
